This is a very interesting article on the impact of mobile apps and the need for cloud computing, especially with the statistical reference to a 91% increase in time spent on apps. Read the entire article here. Another key point noted in the article is that the ‘cloud’ will also help make apps and other digital touch points easier to integrate and play with each other.
We at Smarter Agent are moving much of our search and discovery mobile app infrastructure to keep up with the rapid growth. This will allow us to continue to grow and scale our mobile platform efficiently.
~ Philip Charles-Pierre, Senior Vice President, Marketing & Distribution